3 Features Perplexity Needs for Social Search Dominance

Perplexity needs key features for Social Search dominance to truly compete with Google. While its regular search tool is impressive, the Social Search feature still requires improvements in usability, accuracy, and overall performance to match what Google offers. These enhancements are essential if Perplexity wants to lead in the social search space.

Exploring More Sources Beyond Reddit

Use of Perplexity’s Social Search tool is limited because it only displays results from Reddit. Reddit is excellent for discussions but it lacks the broad view that comes from data from other social networks. The tool would be better if it had additional sources.

This is better accomplished by Google which incorporates content from several sites. Although it occasionally prefers Reddit, it also displays content from X (Twitter), which is useful for hot subjects and live events. In order to provide more comprehensive results, Google can also pull postings from Facebook and Instagram. If Perplexity expands beyond Reddit, it could become a much better search tool.

Better Organization for Forums and Websites

Another problem with Perplexity’s Social Search tool is that it looks the same as its regular search. While the results are different, the layout doesn’t highlight that it’s focused on social content.

On the other hand, Google arranges search results according to the source. For example: it is simpler to locate discussions from Reddit & Quora when postings from these sites are categorized under “Discussions and forums” area.

Results could be further categorized to increase perplexity. Each platform, like Reddit, Quora, X (Twitter), and others, may have its own area. This would make it easier for users to browse the tool and locate relevant data more quickly.

Improved Images for Better Search Results

Perplexity allows users to search for images, which works like Google Images. While this feature is useful, it has the potential to go beyond what Google offers by improving how images are displayed alongside search results.

Google doesn’t have a direct equivalent for showing images within social search. For example, Instagram images don’t appear in search results unless you click a link or go to Google Images. Some types of social searches like trending topics or visual content, would benefit from a more image-focused approach. Adding infographics and other visuals directly in results could make Perplexity a more valuable tool for visually driven searches.

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FAQ

1. What is Perplexity’s Social Search tool?

One service that focuses on locating conversations from social media platforms is Perplexity’s Social Search engine. Its use is currently limited, though, as it just displays Reddit results.

2. How does Perplexity’s Social Search compare to Google?

Google pulls content from multiple platforms like Reddit, X (Twitter), Facebook and Instagram, providing a broader range of results. Perplexity needs to expand its sources to compete effectively.

3. Why is categorization important for social search results?

By including relevant images like infographics, in search results instead of needing users to conduct a separate picture search, Perplexity can improve its image search.

4. How can Perplexity improve its image search feature?

Instead of requiring users to conduct a separate image search, Perplexity can improve its image search by including pertinent visuals like infographics, within search results.

5. Will AI-powered search tools replace Google?

AI search tools are improving, but they still have limitations. While they can assist with quick summaries, traditional search engines like Google remain better for in-depth research and diverse perspectives.